Tuesday, February 26

NBC forgoes 'glitzy' Fall Schedule

According to March's TV Guide Magazine, NBC will abandon the traditional September launch for the Fall Season for new shows. They plan to introduce new programming all year, calling it a "52-week schedule." They plan to give the ad community a look at its plans as early as April, instead of the supposed 'glitzy' fall-schedule presentations in mid-May. As I always look forward to the unveiling of the fall schedule, I could barely call them 'glitzy.' NBC's competition is reportedly not for it, they believe giving up the attention of the big May presentation. We'll see how this works out, but I believe it is going to very interesting and very confusing. This fall schedule was very confusing, I fear this time.